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Your Brand and Social Media: Be human – but not too human

We often talk to brands that want to get involved with social media about “being human”;  showing some personality, some emotion, some day to day, non-marketing based glimpses into their worlds and...

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Three Questions To Ask Yourself About Every Post

1) What value does this bring to your audience? Is it informative? Will it make them laugh? Make them think? Will they learn something from it? If there is no value to your audience, should you really...

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How many ears do you have on social media?

“We have two ears and one mouth so that we can listen twice as much as we speak.” ~Epictetus Too many businesses are using their social feeds as an “output only” channel and not tuning into the...

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Busting out the G+

Were you one of the hundreds of people scheduled to see Chris Lang, author of The Truth About Google+ Marketing for his Canadian tour? If so, you may have received an update from your event...

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Free Facebook Tab Images!

Are you taking advantage of Facebook’s custom tabs? You can use a Facebook tab to increase engagement and conversions for your business page – these pages, hosted inside your Facebook page (so your...

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Instagram for Business – Boosting your Brand in a Snap

In a bumpy economy, businesses need to consistently remain one step ahead of their competition. A smart way to accomplish this goal is to stay on top of the latest digital and social media marketing...

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